Interview with Jash Choraria
How did you come up with the idea of Unifynd? Our vision was to transform the traditional physical retail experience by eliminating the hassles that come with it, and to integrate the unique benefits offered by online shopping. Unifynd was initially established as a big data analytics start-up in 2015. However, when head of product […]
How Unifynd is helping retailers and malls become digital-ready with its AI-based solutions
Unifynd aims to re-envision the traditional physical retail experience by eliminating the hassles that come with it and providing the niche advantages of online shopping. The company clocks in Rs 1.3 Cr turnover. Ecommerce has found its way into Indian retail as increased internet adoption even in Tier II, III, and IV towns has led […]
Shop, Earn And Redeem Rewards At Phoenix Market City’s World of Festive Rewards!
As the festive season is fast approaching, it means that the wedding season is also in tow. So if you want to make the most of the wedding season by pulling out all the stops then, Phoenix Marketcity, Viman Nagar is bringing you a wedding festival that will make you want to shop, earn and […]
Chennai mall launches app for some post-lockdown retail therapy
Shopping in times of Covid Phoenix MarketCity and Palladium, Chennai, has come up with an app to help visitors maintain social distancing, high sanitation standards and personal safety after the lockdown. Nhance by Phoenix Nhance helps shoppers find their favourite stores easily and lets them check-in their bags to shop hands-free. Shoppers can earn points […]
Phoenix Mills expands Nhance App reach to additional centres and malls
The Phoenix Mills Limited (PML) is accelerating its India expansion of ‘Phoenix Nhance’ mobile application across other centres after its December 2020 launch at Phoenix Palladium, Mumbai and Phoenix Marketcity – Bengaluru. Compatible with Android and iOS, the Phoenix Nhance App serves as a digital extension of Phoenix Malls that brings the Phoenix experience and […]
How Digitalization is Taking Customer Experience One-Notch Higher at Phoenix MarketCity Chennai
The business of shopping malls is among the several businesses that have been severely dented by the COVID-19 pandemic as COVID-19 has changed not only the behavior of the consumers but also their expectations from the retailers and the malls. It has become mandatory for malls to provide safe and secure shopping options to consumers during these […]
The quintessential Phoenix Digital Experience expands across India
The Phoenix Mills Limited (PML) is accelerating its India expansion of “Phoenix Nhance” mobile application after a successful December 2020 launch at Phoenix Palladium, Mumbai and Phoenix Marketcity – Bangalore bolstering 50,000+ downloads now extending across other centers. Compatible with Android and iOS, the Phoenix Nhance app serves as a digital extension of Phoenix Malls […]
Rousing and ‘Blooming’ Diwali celebrations at Phoenix Marketcity Pune
Festive season 2021 was celebrated with much vibrancy and a stupefying response from Punekars. The mall was decked up with the latest decor-themed the ‘Blooming Diwali’ and to add to it, the festive fervour was amped up with the best deals on ethnic fashion, jewellery, electronics, home decor and more brands. What made the shopping […]
